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Bespoke Proposal for

Fortes Clinic

April 28, 2022

Project Overview

Sara has approached Paddle Creative to help rebuild and launch their website after a bad experience with their current developer. The business needs a better-converting website live asap that truly reflects what the business offers. This will be achieved through either Paddle Creative working on the Webflow site built to date or starting from scratch and building the site using the structure, content and imagery from the current Webflow build. but with vastly improved design and development. This will enable Fortes Clinic to take ownership of its online presence and help drive the business forwards.

Why Choose Paddle Creative?

best web designers 5 star
"You can trust Paddle Creative to deliver a quality product"
best web designers 5 star
"a breath of fresh air"
best web designers 5 star
"a dream to work with from start to finish"

We have an expert team that cares about your business and know how to help you scale.
Say hello 👋  to your new marketing team
Award-winning digital marketing for your business.
We are your business-growing machine, marketing team.

Awards & Recognition
uk business award for best marketing companiestechnology innovation awardsmarketing awardwebflow partners logo

Work to be Undertaken

Option 1

What We Will Do

Webflow Transfer & Tweak

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BEST FOR: Getting your website live quickly (assuming your current developer replies quickly)

This option is dependent on Fortes Clinic being able to take ownership of their Webflow website inside their own Webflow account.

  • Paddle Creative will conduct a full audit of what has been built so far
  • We will then recommend design and structural tweaks to maximise conversions
  • This will be followed by rebuilding elements of the site
  • We will then get the website live for you inside your Webflow account

Support

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  • Free personalised training video showing you how to use and manage your website
  • Ongoing technical support

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Total

£1,500 +vat

Option 2

Everything in Option 1 PLUS

Complete Webflow Website Design & Development

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BEST FOR: Getting a better website maximised for conversions and SEO and a fixed deadline of getting live

This option is based on starting from scratch and building a new Webflow website using the current structure but giving it a whole new and improved design and development

  • A website site map and wireframe of the site wil be created (WHAT IS A WIREFRAME)
  • A custom-design will be created in Figma
  • You will have feedback rounds to fine tune the design
  • Paddle Creative will develop designs into a fully functioning, custom website on the Webflow platform.
  • Custom Website - Pages will approximately be similar to what the current website has, with a few tweaks
  • CMS (Content Management System) Dynamic Collections - We will create collections forvarious pages so you can easily create new pages and content post-launch. All site content will be easy to update using the Editor and CMS (bespoke video training provided)
  • The site will be fully responsive website including cross-browser and device testing (WHAT IS RESPONSIVE)
  • Cookie Consent banner
  • Google Analytics integration once the site goes live (optional)
  • Submission and verification of the website to Google Search Console for better SEO performance (optional)

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Total

£2,500 +vat

Option 3

Everything in Options 1 & 2 PLUS

Ongoing Website Updates

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Your website will be maintenance free. However, you will have the assistance of our in-house marketing team to help with ongoing content updates

  • Up to four-hours each and every month access to our whole team with skills including PPC, SEO, Content, Design, Web Development, Social Media
  • Updating anything related to your website
  • Dedicated account manager

*meetings are considered part of the time allocation

We are able to offer even more marketing support if you want to have access to our entire expert team. Find out more here.

Essential SEO

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An essential SEO service to help rank higher in Google.

  • Optimisation of Google My Business and Bing Places for Business listings to enhance your online local searches
  • Full SEO audit including site audit, content audit, backlink audit, competitor analysis, keyword research
  • Keyword analysis to identify current positions and opportunities
  • 80x Business Citation Listings - ensuring your business is listed accurately and consistently on directory sites such as Yelp, Scoot, BrightLocal and many more. This improves local SEO with Google
  • Alt-tags optimisation of all imagery on your website
  • Schema Markup added to your website - to enable better presence on Google

Total

£2,750 + £295 per month +vat

Additional Services

Say hello 👋  to your new marketing team.

Paddle Creative work with businesses like yours to scale them by providing a remote marketing team. We are your reliable and cost-saving business growth building machine.

Explore Our Business Growth Accelerator here >

Project Terms

  • 50% to be paid upfront, with a further 25% to be paid on signoff of 1 page website design, and the final 25% to be paid just prior to the launch of the website.
  • You can choose to host the website on your own Webflow account or we can host it on the Paddle Creative Webflow account and pass on the hosting fee. In both cases, you will be the legal owner of the website and have access to the Editor and CMS.

Approx Project Timeline

The following timeline is approximate and assumes all content and assets are provided when required by your team.

OPTION 1

Approx 1-week from gaining access to the website in Webflow (Designer)

OPTION 2

Approx 4-weeks from starting to going live.

What to do next?

If this looks good to you and you want to get the project started, please let us know and we will then send you a contract and invoice and arrange a time to set up our discovery meeting. We are looking forward to paddling your business forward.