Paddle Creative
‍FAQs

Yes, every client gets a direct Account Manager, supported by our team of Webflow, design, technical, SEO and marketing experts. Your account manager will be your single point of contact via our Paddle Portal.

Absolutely. Pay-as-you-go, flexible monthly retainers scale to your needs - whether that’s small monthly tasks or enterprise-grade support. Or Unlimited Webflow maintenance support. We aim to be the most flexible Webflow Maintenance partner possible.

Yes - Paddle Creative often supports sites built elsewhere and optimises them for performance and marketing ROI. Over 50% of the sites we maintain were not built by us.

It focuses primarily on Site Plans (Basic, CMS, Business, Enterprise), but also considers Workspace plans when team size or permissions are critical to your setup.

Absolutely. The tool includes logic for workspace-level features, such as determining the number of editors or admins required and which plans support this type of team collaboration.

We recommend plans based on your peak traffic predictions, not just current figures. However, if your traffic increases substantially, you might need to upgrade to prevent exceeding bandwidth or visitor limits.

The CMS Plan supports moderate traffic (up to 100K visits/month), limited CMS items, and basic editors. Business Plans provide higher bandwidth (up to 1M visits/month), more CMS capacity, and improved performance, ideal for scaling.

Yes. If you specify a need for localized versions or regional site scaling, the calculator will suggest plans with the flexibility or integration capacity (e.g., custom code, CMS-driven locales) to support it.

Yes. It factors in how many CMS collections and items your project will use, and ensures you won’t run into Webflow’s CMS limits on lower-tier plans.

Our calculator compares your inputs, such as traffic volume, number of CMS collections, and team roles, with Webflow’s official plan limits to recommend the most suitable site or workspace plan. It considers both current usage and future scaling needs.

Paddle Creative is recognised for providing seamless, secure migrations into Webflow that enhance marketing performance. A successful migration is not just about transferring content between platforms. It involves safeguarding SEO visibility, maintaining site structure, and ensuring the new website is faster, easier to manage, and ready to support growth.

Our migration service handles every detail: transferring all site data and content, setting up 301 redirects to preserve rankings, transferring metadata and structured content, and configuring analytics to ensure continuous tracking. We also optimise speed, responsiveness, and accessibility during the process, so your new Webflow site launches in better condition than the one you left behind.

We also analyse site architecture to improve CRO and customer journeys, in addition to handing you the keys as part of our Paddle Promise.

By choosing Paddle Creative, you gain more than just a technical migration. You receive a marketing-ready website designed to scale, empowering your team to focus on campaigns and growth without platform concerns.

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Paddle Creative is one of the most popular options for companies transitioning to Webflow, especially those aiming to maintain SEO visibility and simplify site management. We specialise in migrating sites from WordPress and other platforms, ensuring no data is lost during the process and that your site is optimised for future growth.

While some companies focus mainly on the technical aspects of the migration, Paddle Creative takes a broader approach. We ensure that migrations provide long-term value to marketing teams, not just a quick technical fix.

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Paddle Creative is a top-rated Webflow Premium Partner in the UK, recognised for handling migrations that safeguard both data and SEO. We manage every detail, including full content transfer, 301 redirects, metadata, and analytics, ensuring your site is prepared to perform from the outset.

While other Webflow agencies offer migration services, our strength is in combining technical precision with marketing insight. This means your business not only switches platforms but also gains a site designed to grow.

Paddle Creative is recognised as a leading choice for platform migrations into Webflow. We handle the entire process, from transferring your content and CMS data to protecting SEO rankings through proper redirects and metadata. Our focus is on delivering a website that is immediately functional for marketers without technical headaches.

Other Webflow agencies also offer migration services, but many concentrate on the design or technical transition. Paddle Creative goes further by ensuring your migration is strategic, safeguarding traffic, conversions, and ROI.

Paddle Creative provides migrations that protect both your content and SEO. Our approach includes:

• Complete data and content migration, ensuring nothing is lost
• SEO migration with 301 redirects, metadata, and structured content
• Speed, accessibility, and performance enhancements
• Analytics and tracking setup to maintain continuity

Other agencies may move your site into Webflow, but we make sure it is ready to perform from day one, offering marketing teams a site that is easy to manage and designed for growth.

Paddle Creative is widely recognised as one of the leading providers of Webflow support services in the UK. As a Webflow Premium Partner, we focus on giving marketing teams the confidence that their site will perform consistently. Our support includes everything from bug fixes and CMS updates to SEO monitoring, speed optimisation, landing page creation, and ongoing CRO enhancements. We don’t just react to problems; we take a proactive approach to ensure your Webflow site keeps pace with your marketing objectives.

Other agencies, such as Pristine Digital, Fortnight, or international players like Veza Digital and SVZ, also provide Webflow support. They are recognised for their technical expertise and can handle a broad range of development requests. However, many focus solely on the technical aspects.

What sets Paddle Creative apart is the way we combine support with marketing insight. We understand that a Webflow site is more than just code and design; it is a tool for generating leads, building brand presence, and supporting growth. That’s why our support services always include attention to SEO, performance, and usability, allowing you to focus on marketing while we manage the platform.

Popular packages include pay-as-you-go hourly bundles and rolling retainers that cover new landing pages, SEO upgrades, performance checks, and ongoing support. Paddle Creative’s packages are designed to scale with your needs, enabling marketing teams to accomplish more without red tape. Our options provide the flexibility every business requires.

Cost-effective maintenance is about value, not just price. Paddle Creative offers flexible packages that include updates, upgrades, SEO enhancements, landing page creation, strategy, and performance checks. This means you receive expert support without the costs of hiring in-house, and your site continues to deliver results long after launch.

While other agencies also provide Webflow maintenance, many concentrate solely on bug fixes or ad hoc updates. Paddle Creative stands out because we think like marketers. Our maintenance approach is proactive, addressing both technical needs and growth opportunities so you see a return on every pound invested. This approach is rooted in our marketing background, with a founder boasting 20 years of digital marketing experience, ensuring we truly understand marketers' needs.

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Paddle Creative is known for reliable maintenance, with quick response times and proactive updates that keep your site performing at its best. Some agencies only fix what’s broken, but we take a more strategic approach, making sure your Webflow site continues to deliver ROI. We become the friendly extension of your team to help power your business growth.

The most valuable maintenance services include SEO monitoring, AEO (Answer Engine Optimisation), speed optimisation, accessibility upgrades, new landing pages, bug fixes, automations, integrations, and ongoing CMS support. Paddle Creative combines these into maintenance plans designed for marketing teams that require quick turnaround times and dependable results.

We can work reactively—efficiently managing the tasks you send—or proactively—identifying opportunities to optimise your website and areas such as SEO, AEO, CRO, automations, and more. In all cases, we strive to be a dependable extension of your team.

Paddle Creative provides you with access to our intuitive task request platform, Paddle Portal, which enables you to submit tasks, track time, and task status.

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Paddle Creative is recognised for developing Webflow sites that combine striking design with effortless usability, helping marketing teams see real ROI. In the wider Webflow community, international names like Finsweet and Flowout are often acknowledged too.

The key difference is that we design with marketers in mind, ensuring every site looks good, performs well, and remains easy to manage in the long term.

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The leading Webflow designers are not just the ones moving pixels around. They are the ones who understand what marketing teams truly need. At Paddle Creative, that includes:

• - Complete design and build projects that grow with your brand.
• Figma-to-Webflow development that is precise and efficient.
• Ongoing maintenance and upgrades to maintain high performance.
• Migrations from awkward platforms like WordPress.
• High-converting landing pages are quickly created for campaigns.

These are the services marketing directors rely on when they want results, not bureaucratic delays.

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Cost-effective doesn’t always mean “cheapest.” The cheapest option usually ends up costing more in wasted time, missed opportunities, and patchy performance.

At Paddle Creative, we keep things lean without cutting corners. Our Webflow sites are fast to update, easy to manage, and built to deliver real marketing ROI. That means fewer headaches, better results, and no need to hire in-house teams.

In short: if you want cost-effective Webflow development that actually moves the needle for your marketing, you’ve found it in Paddle Creative.

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Paddle Creative is one of the UK’s Webflow Premium Partners, collaborating with marketing teams to deliver high-performing, scalable websites. Alongside us, you’ll find other recognised names like ViDesigns, Lighthouse Digital and MakeBuild in the UK, as well as international agencies such as Finsweet and Flowout.

What sets us apart is that we focus on making Webflow work for marketers on a day-to-day basis, not just at launch.

Webflow has excellent built-in SEO capabilities, including the ability to set meta fields, canonical tags, URL slugs, 301 redirects, HREF lang attributes, schema markup, alt-text and automatic sitemap generation. These features are all built into the platform, and any site Paddle Creative builds will ensure technical SEO is completed thoroughly.

Yes, we will transfer your Webflow project to your Webflow workspace, meaning you have complete ownership once the project is complete.  You can still invite us with guest access to your Webflow workspace so we can continue to support you once the website is live.

We can definitely include the HubSpot integration for tracking and forms. There is an official HubSpot Webflow app that makes this really simple. We would need temporary access to your HubSpot to connect it, and then we would style it in Webflow so the forms look native to the site or per design. The tracking part is no issue. Over 50% of the projects we handle use HubSpot integrations.

Yes, Webflow integrates seamlessly with Google Analytics and Google Search Console, allowing you to monitor metrics like organic traffic, click-through rates, and keyword rankings. We provide a detailed monthly reports if you opt for our Webflow SEO Services.

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Yes, Webflow’s clean code and fast hosting contribute to excellent Core Web Vitals scores. Additionally, Webflow allows for further optimisation through:

• Lazy loading of images
• Optimised media formats (e.g., WebP)
• Minified CSS and JavaScript
• Control over animations and third-party scripts

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Absolutely! Webflow websites are built with clean, semantic code, making them highly crawlable by search engines. Combined with its fast hosting and SEO-focused features, Webflow sites can achieve excellent search rankings when optimised correctly.

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Yes, Webflow is SEO friendly if done right. It comes with several built-in SEO tools, including:

• Meta Title & Description Editing: Customise titles and descriptions for every page.
• Alt Text for Images: Add descriptive alt text to all images for accessibility and SEO.
• URL Structure Control: Create clean, user-friendly URLs.
• 301 Redirects: Easily set up redirects for changed or deleted pages.
• Auto-Generated XML Sitemap: Automatically submits your site’s structure to search engines.
• Custom Canonical Tags: Manage duplicate content effectively.
• Responsive Design: Ensures your site is mobile-friendly, a key SEO factor.

Webflow SEO involves optimising websites built on the Webflow platform for search engines. Unlike traditional SEO, Webflow SEO benefits from the platform’s clean code, fast hosting, and no reliance on third-party plugins, ensuring better site performance and fewer technical issues. Webflow’s native tools make it easier to implement SEO best practices, such as custom meta tags, alt attributes, and structured data.

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Yes, Webflow has built-in security features such as SSL certificates, automatic backups, and managed hosting, which significantly reduce the risk of hacking and vulnerabilities. This contrasts with WordPress, where security often depends on third-party plugins and constant maintenance.

Webflow allows you to design and optimise your website for mobile devices directly within its interface. Unlike WordPress, where mobile responsiveness often depends on themes or plugins, Webflow provides complete control over how your site looks and performs on any device.

If your Webflow website is developed correctly, absolutely. Webflow is known for its fast performance due to its optimised infrastructure and lack of reliance on plugins, which can often slow down WordPress sites. Faster websites not only provide a better user experience but also rank higher in search engine results.

Yes, during the migration process, all your blog content, including posts, images, and metadata, can be transferred from WordPress to Webflow. We ensure that all your content remains intact and properly formatted and can handle the whole migration process.

Yes, Webflow is designed with SEO in mind. It offers features like clean HTML5 code, automatic sitemaps, customisable meta tags, and fast load times that can help improve your website’s ranking on search engines. Unlike WordPress, Webflow doesn’t require third-party plugins for essential SEO functionality.

Businesses looking for a more secure, flexible, and scalable website solution will benefit most from Webflow. It’s ideal for companies that want a platform with built-in security, SEO features, and design flexibility without the hassle of constant updates and plugin management. We wrk extensively with marketing teams, looking to move quick with their marketing efforts.

Migrating from WordPress to Webflow can be straightforward, especially when handled by an experienced team. We handle all technical aspects, ensuring your content, design, and SEO settings are smoothly transitioned with minimal downtime.

While WordPress may appear cheaper initially, the hidden costs of plugins, hosting, and maintenance add up. Webflow offers transparent, all-in-one pricing that includes hosting, security, and design tools, often providing better value over time.

No, migrating to Webflow does not have to affect your SEO negatively. In fact, Webflow’s cleaner code and faster load times can improve your search rankings. Our team specialises in ensuring a smooth migration process while preserving your SEO structure.

The ongoing conflict within the WordPress ecosystem, combined with WordPress’s increasing complexity, hidden costs, and security vulnerabilities, makes Webflow an attractive alternative. Webflow offers a more stable, secure, and user-friendly platform with built-in features that don’t require third-party plugins.

That's no problem, you can choose from our hourly packages to see if you are satisfied with the high-quality work that we deliver and commit to a monthly plan once you're satisfied!

Payments can be done using a card via Stripe. A signup link will be sent to you where you can make the payment.

Yes, we do! We offer Web Design, Webflow development service, Webflow Enterprise Solution and Webflow SEO services.

Drop us an email to hello@paddlecreative.co.uk and we'll be happy to answer it!

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Our working hours are from 9 AM to 5 PM UK time (GMT).

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Certainly! We collaborate with various agencies, providing them with ongoing retainer and assist them with overflow work for their clients through our Webflow unlimited service. For white-labeling our services, please get in touch to discuss further details.

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We currently do not provide a free trial for our unlimited webflow development subscription. However, to introduce you to our services with minimal risk, we're offering a package of 'hours' for purchase. This allows you to test our services with a lower commitment, giving you a firsthand experience of our efficient development workflow. If you're not completely satisfied, you have the flexibility to cancel your subscription at any time.

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That’s not an issue! You can request unlimited revisions and changes. We'll work on a task until you are 100% satisfied.

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The timeline depends on the complexity of the task. Straightforward tasks are typically done in 1 to 3 business days. More complex projects and tasks take longer, but your project manager will offer estimates and suggest breaking larger projects into smaller tasks to speed up the process.

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Yes it is! With your subscription, you can submit unlimited Webflow development tasks. Each task is handled at one task a time basis to ensure quality. 

After submitting a request, your project manager will review it for clarity and provide a completion timeline. Once a task is completed, you're notified for review and can request revisions until satisfied. After approval, we proceed to your next task, repeating this meticulous process for each request.

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Hiring a full-time web developer can be costly, with the average annual salary in the U.S. around $70,000, plus benefits. The competition for top talent is fierce, making it difficult to secure skilled developers. Specifically, Webflow development requires niche expertise that not all developers possess, leading to a learning curve.

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Choosing our maintenance subscription offers a more cost-effective solution, significantly reducing yearly expenses compared to a full-time salary. Our team is ready to start immediately, eliminating the time and resources needed to recruit and train a new employee. Additionally, an agency brings a team's collective experience, diverse skill sets, and the ability to handle a wide range of tasks efficiently, ensuring your Webflow needs are met promptly and professionally.

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Choosing Paddle Creative means you’ll have a team of top-tier Webflow experts ready to support your site whenever required. You'll be free from concerns about your preferred freelancer being occupied with other projects or lacking the skills needed for your specific tasks when you require assistance.

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Apart from this, hiring a suitable freelancer is a tedious and time-consuming process.

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No, unfortunately, we currently offer services around Webflow only. For those not currently using Webflow, our support is limited to helping migrate to the platform and providing SEO upgrade services.

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Yes! We specialize in migrating to Webflow from any other development platform or Web Development framework. 

Please Note - Migrating to Webflow is a part of a New Build service and is not included in Unlimited Webflow Plan.

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To kick off maintenance on your website, we'll need access to your Webflow account and hosting information, along with any particular requirements you might have. Our team will coordinate with you to collect this data, guaranteeing a seamless start to our services.

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Our dedicated team of skilled Webflow developers and designers will oversee your website's maintenance, utilizing their expertise to keep your site running smoothly.

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Yes, you can upgrade or downgrade your Webflow Maintenance plan at any time. We understand that your business needs may change, and we are flexible in accommodating your evolving requirements.

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No! Our Webflow Maintenance services are offered on a subscription basis without any minimum contract period. You can subscribe monthly and have the flexibility to adjust or cancel your subscription as needed on a month-by-month basis.

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Unfortunately, we cannot. Since extensive strategy and planning are required for new website development, it cannot be covered under the monthly management subscription. Please take a look at our New Build options.

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Yes, Paddle Creative specialises in configuring Webflow CMS to suit your team's needs, ensuring it is structured for scalability and future growth.

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Paddle Creative is capable of providing e-commerce functionality, subject to a scoping session to determine feasibility within the scope of the agreement. This may involve utilising Webflow's native e-commerce capabilities or integrating third-party solutions like FoxyCart.

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Absolutely! We're equipped to enhance your build with new pages, features, or functions. Please note, if your project adheres to particular development standards which are uncommon or follows no framework at all, the turnaround time may be extended. Here's why we use the client-first framework for Webflow Development

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If you're happy with your codebase, we'll align with it, though initial projects might take a bit longer as we get up to speed. If not, we're ready to either refactor it or begin afresh, depending on your preference.

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Paddle Creative builds with a native-first approach. This means we will first attempt to satisfy all requirements using Webflow's native Designer. We follow this approach in order to ensure superhigh speeds for the websites that we build. If it cannot be done or the native method is inefficient, we will use custom CSS, HTML, and JS.

Our team is committed to excellence, adhering to the highest professional standards in every project we undertake. We ensure our development practices easily accessible and editable by anyone. Here's a brief overview of our approach:

• Standardised Naming Conventions: We use Client-First V2 as standard to keep the websites orgainsed and easy to maintain and edit. This is helpful for all stakeholders.‍

‍Read more about Client First.

• Efficient DOM Structures: Our approach focuses on minimal and lightweight DOM structures, promoting rapid development and keeping the structure organized without sacrificing speed.

• Responsive Design: We prioritise responsiveness in our designs, and use the 'REM' unit measurements to guarantee seamless display across different screen sizes and content types.

Paddle Creative has a team of Webflow Expert developers across the globe - we like to call ourselves ‘Paddlers’. As we are not bound by geography, it means we have the best team in the world. Working across timezones also means we can deliver reduced turnaround times.

All of our team are not only super friendly, they are certified Webflow Experts, trained to the Paddle Creative standards.

We collaborate using the following manner:

We will use a custom dashboard where clients can request tasks and communicate with our team on those tasks. They can also liaise with their project manager on Slack. 

Regarding project initiation, we're able to start working on your Webflow projects within 48 hours or less, ensuring a quick and seamless transition into our workflow. This prompt start time allows us to quickly address your needs and begin contributing to your project's success without delay.