ISKGA needed a new brand identity and website. Paddle Creative stepped in to solve their challenges.
ISKGA (International Sea Kayak Guide Alliance) is led by world-class sea kayaker, Jeff Allen. This world-renowned organisation had an old WordPress website and a forgettable brand identity. A slight name change was the signal for a relaunch of the brand and a new website that was easier to navigate, search for guides and apply to become an ISKGA member.