AI search is the new Google. We get you found in it.

ChatGPT, Perplexity, Claude and Gemini. Your next customer is already asking them.
We make sure you're part of the answer.

Book your £250 audit

See how it works

The shift

Your buyers aren't searching the way they used to.

Google taught us how to be found.

Then ChatGPT, Perplexity, Claude and Gemini showed up.

Now half the research your buyers do happens somewhere they can't Google you. If your site isn't built to be read, trusted and cited by AI, you're invisible in the conversation they're already having.

What you get

Show up when your buyers ask.

Getting found in AI search isn't a one-off fix. It's a new way of working.

We sort the site, then we keep the engine running.

How it works

Start with an audit.

End with an engine.

An audit tells you where you stand. Foundations fix it.
AI Engine keeps you ahead.

01 Audit

AI Readiness Audit

A full read of where you stand in AI search, and the five most important things to fix. Back with you in five working days.

£250 one-off. Credited to step 2.

02 Foundations

AI Search Foundations

We fix the technical foundations, rewrite the content AI needs to read, track how you show up in search prompts, and get you active where your buyers already talk. All the work to make your brand findable.

Scoped from your audit.

03 Ongoing

AI Engine

An AI engine built into your marketing team. It runs the ongoing AI search work month to month, and takes on anything else your team needs, from content to social to automation.

Monthly retainer.

Inside Foundations

Four pillars. One set of foundations that actually holds.

Everything an audit flags, fixed before the engine starts running.

The work that sets the foundation properly, so the engine has something to run on.

Technical

Your site becomes something AI can read.

Schema markup done right. llms.txt written and maintained. Crawlability checked. Accessibility gaps closed. Page speed sorted. The boring stuff that makes or breaks whether AI bothers to include you.

Content

‍Your pages become something AI wants to quote.

Existing pages rewritten to answer real questions directly. New answer-style content built where you have gaps. All in your voice, written with you, not about you.

Visibility

You see where you stand in AI search.

A baseline of how you currently show up across ChatGPT, Perplexity, Claude and Gemini. Tracking set up for the prompts your buyers actually use. So you know what's working and what's not.

Offsite

You show up in the places AI trusts.

Review platforms audited and set up. A Reddit and community presence built in the spaces your buyers already hang out. Citation outreach to the directories and roundups AI reads.

Inside AI Engine

The AI engine that powers your AI search work. And the rest of your marketing.

A Paddler at the controls, AI doing the heavy lifting. Starting with AI search, adding whatever else your team needs.

See how AI Engine works

Why Paddle Creative

Most AI search help comes from consultants who can't touch your site.

We can. Here's what else we bring.

We live in your site

Most AEO shops write reports. You act on them. Then you wait for your dev team.

We work on the site itself, in the same platform you already build in. Schema, llms.txt, accessibility, crawlability. We don't recommend it. We ship it.

We cover the whole job

Getting found in AI search isn't one skill. It's technical, it's content, it's where your brand shows up off your site. Most agencies cover one of those, maybe two.

We cover all three, under one team, without handoffs.

A Paddler, not a PDF

Every engagement is run by a named Paddler. They know your brand, your goals and your buyers.

You don't brief them from scratch every time. They don't hand you a PDF and wish you luck. They stay in.

"Paddle is a team of TOP tier talent. We’d be nowhere without them."

Juan Pellerano

Chief Marketing Officer, Swap

$100m

Series C Secured

3 websites

Built for Swap by us

Company name

Read this case study

"The project Paddle created and delivered for me was outstanding. They built a website from scratch with a community embedded on the backend, based entirely on ideas that had only existed in my head. I couldn’t recommend them highly enough."

Shaun Greenaway

Co-Founder, NeXYs Fertility

6 months

from idea to funding

Company name

Read this case study

"Very happy with Paddle and the ongoing support they provide in creating and maintaining our website on Webflow."

Marta Jesus

Creative Studio Lead at Gaia

€23m

Series B raised

Top 5

startup index

Company name

Read this case study

"In a fast-paced emerging tech industry I need a web partner that's agile, thorough and reactive. I always get a support and this is invaluable."

Jennifer Summers

Chief Marketing Officer, Paris Blockchain Week

3 years

continuous partnership

10,000+

attendees reached annually

"I would like to express my gratitude for the stellar work you've done so far."

Lesa Moné

Head of Content at Notabene

$1tr

Transacted through platform

years support provided

Company name

Read this case study

"Our first project together has produced a fantastic new homepage. Updates were made rapidly and there was never a sense of anything being a problem."

James Nadal

Senior Content Manager, Vault

Acquired

within 12 months of launch

"Paddle squeezed in the maximum amount possible within this time (which is unusual for an agency) and were clear from the get go regarding how long each task would take so I can prioritise."

Megan Crawley

Senior Marketing Manager, RCK Partners

24hr

edit turnaround

"Is a pleasure & fun to work with, and delivers until you're satisfied with the results, go for Paddle Creative!"

Adi Hristova

Co-founder, Growyze

£660k

Pre-Seed raised

UK StartUp

Awards finalist 2025

Company name

Read this case study

"We needed to migrate our website from Laravel to Webflow. The migration went very smoothly and the post project support was invaluable."

Amin Fard

Managing Director, Lyon Tech

4 weeks

complete migration to Webflow

Our process

Here's what happens next.

The path from a booked audit to being the answer AI gives. In five steps.

Book the audit

Once booked, a Paddler gets to work. They spend time on your site, check how AI tools currently see your brand, audit your technical foundations, and look at where your competitors are showing up that you aren't. A proper read, not a surface scan.

Review the findings

Back with you in five working days. A prioritised report, walked through on a call. You see what's working, what isn't, and where the quick wins are. No surprises, no "it depends".

Scope your Foundations

The audit becomes the brief. We turn it into a Foundations scope with a fixed price and a delivery window. No pressure to continue. If you do, your £250 credits in full.

Foundations delivered

Four weeks from kick-off. Your Paddler runs the work, keeping you in the loop without eating your calendar. Technical, content, visibility and offsite, all done in parallel. At the end, your site is ready for AI search to find it.

AI Engine takes it from there

Foundations is in, now it's about staying ahead. AI Engine runs month to month, with your Paddler at the helm. New content, offsite work and visibility tracking, keeping your AI search visibility compounding. Add other workstreams whenever your team needs them.